Reading
Add Comment
Tom Rodriguez shares vision of perfect eye health with Crizal® Prevencia™
"I would like to get involve and have a lengthy discussion with my Essilor Family regarding (that) Advocacy and Developing of Eye Health and Wellness campaign." - Tom Rodriguez, Crizal Prevencia Brand Ambassador and also the newest member of Essilor Philippines.
When it comes to introducing a new product or services, the most trusted person to become the face of it is the one whose experiences has something to do or have a connection related to the product that he / she's endorsing.
This is how Essilor Philippines, introduces new endorser Mr. Rom Rodriguez and presents its most technologically advanced protective lenses yet.
Everyone can’t help but fall in love with celebrated actor and certified heartthrob, Tom Rodriguez. With his tantalizing brown eyes, he sure can captivate anyone. But for Tom, his eyes are not only assets for good looks. Unknown to many, the top actor is also a prolific digital artist. As such, Tom gives due importance to eye protection as he teams up with Essilor, the world leader in corrective ophthalmic lenses to take care of their eyes against harmful blue light with Crizal® Prevencia™.
Tom showing his glasses during discussion about Crizal eye glasses.
As the newest brand ambassador for the world’s leading ophthalmic optics company, Tom appears in the new TVC for Essilor’s most technologically advanced protective lenses yet. Crizal® Prevencia™ is the only clear lens in the market to effectively filter harmful blue light from the sun and digital devices while maximizing essential blue light for healthier vision.
Dr. Emelita Roleda, Essilor General Manager - Philippines
According to Dr. Roleda, “With Tom as our newest ambassador, we hope to raise more awareness on the harmful effects of over-exposure to blue light and promote healthy vision in the country. By aligning him with Crizal® Prevencia™, we hope to convince more Filipinos to use protective lenses in their daily activities.”
Dr. Kyle Galias talks about the effect of blue ligjt in our eyes. He also mentioned how Crizal helps to protect our eyes from other source of blue light and UV's.
In the new TVC, Tom is seen going through his everyday routine. Like many of us, who are also easily exposed to harmful blue light – whether we are in front of our laptops and computers doing work, commuting, or checking messages and schedules on our phones.
“Belonging to a technically-savvy generation and with my love of creating digital art, I cannot do without my phone and digital devices. What’s more, my active lifestyle also keeps me under the sun a lot,” shares the 29-year old actor.
He also added that, “It’s quite alarming to know how being exposed to UV rays and blue light can cause long-term damage. With Crizal® Prevencia™, I can protect my vision, and also prevent blue light from harming my eyes.”
Tom Rodriguez undergo eye examination with the use of Ophthalmic Equipmentwith Dr. Emelita Roleda
Crizal® Prevencia™ uses E-SPF® and Lightscan™ Technology which offers complete front and back protection and selective filtering of harmful blue light from devices and the sun that can cause long-term damage, such as cataracts and Age-Related Macular Degeneration (AMD). At the same time, it lets in good light that regulates sleep and mood and boosts brain activity. It also provides complete protection from glare, scratches, smudges, dust, water, UV rays and harmful blue light.
[L-R] Dr. Emelita Roleda, General Manager - Philippines; Dr. Kyle Galias, Manager for Commercial, Tom Rodriguez, Crizal Brand Ambassador, Ms.Jinky Navo, Marketing Manager
Tom Rodriguez further encourages the public to take care of their eyes by getting a comprehensive eye exam and taking preventive measures against irreversible eye conditions. He remarks, “Exposure to harmful blue light may be inevitable, but we can minimize the risk by doing our part. By choosing Crizal® Prevencia™, we can protect our eyes on a daily basis and maintain a healthy vision.”
Dr. JP Sarabia, Losar with Tom Rodriguez
Learn more about Crizal® Prevencia™ by visiting your preferred eye care professional or leading optical shop, or by logging on to www.essilor.com.ph.
![Pinterest](http://pinterest.com/pin/create/button/?url=https://www.daddyosc.com/2017/06/tom-rodriguez-as-brand-ambassador-of-crizal-prevencia.html&media=https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgf52J7xfkBFRZ0L7MK_kNI7Pb45wIJSpG8CaG6LASJ8hJTfkOTmioK2K13DjsO7KFlraMAAYSdPKsknWXlSc8BIrgQ4SggWWDvrapAa2Kk_uyYuRgkhUxnE-2AbxHqyOPjJrTpeuc0OiI/s72-c/Crizal_Prevencia-1.jpg&description= Tom Rodriguez shares vision of perfect eye health with Crizal® Prevencia™ "I would like to get involve and have a lengthy dis...){kind=link}
0 Comments:
Post a Comment